Minnie’s Roundup: Samsung #1 for Social Sharing and Topshop Top for Tablets
Samsung shows its sharing side In the true spirit of Christmas Samsung has proved it is very good indeed at sharing. The company’s social videos were shared 7.3 million times this year, a whopping 2.3...
View ArticleMinnie’s Roundup: Spend Increases on Digital and Yahoo Takes on Google
Big spenders splash the cash on TV and digital This has been the Christmas that keeps on giving for the ad industry. Just as everyone was settling back into their executive chairs another gift came...
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Minnie’s Roundup: Record Spends Recorded in Search Advertising
Advertisers go sweet on search Search advertising has just become the new darling of digital marketing. Those innocuous looking lines at the top of the search results delivered big time in the final...
View ArticleMinnie’s Roundup: Guest Blogging Cutt to Shreds
Beware of guest bloggers bearing gifts Spammers who sought cover in the once respectable world of guest blogging are finding themselves on the run again with Google’s hounds snapping at their heels....
View ArticleMinnie’s Roundup: Over 50% of Marketers to Increase Email Budgets in 2014
Brands go looking for love with inbox engagement Not content with muscling in on the social channels, digital marketers are now looking to colonise the nation’s inboxes. New research from the Digital...
View ArticleMinnie’s Roundup: Wearable Devices Aim for the Mainstream
Wearable devices aim for the mainstream The dawning of wearable tech is causing some giddy excitement among analysts who are falling over themselves to predict just how big the market could be. Most...
View ArticleMinnie’s Roundup: Mobile Ad Revenue Will Outstrip Newspapers this Year
Mobile bring bad news for newspapers The rise and rise of mobile is casting a long shadow over newspaper advertising departments. As ad spend increasingly shifts to the brave new world of digital...
View ArticleMinnie’s Roundup: Weibo Set to Woo the Markets
On course for the social wilderness Some of the world’s biggest companies could find themselves slipping off the social radar in the near future if they don’t take urgent action on their ad strategy....
View ArticleMinnie’s Roundup: Digital nudges TV out of the limelight
Digital nudges TV out of the limelight Television appears to be finally losing its grip on the nation’s living rooms. With more and more people keeping just one eye on the screen while their real...
View ArticleMinnie’s Roundup: UK firms slip up in sociability stakes
Forget browsing – apps is where it’s at for mobiles Online marketers using the web to target their mobile-using audience might want to rethink their strategies. New research from analytics company...
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